diff --git a/lighthouse-core/report/html/renderer/dom.js b/lighthouse-core/report/html/renderer/dom.js
index 28de47bb246f..4f7b0a94db0d 100644
--- a/lighthouse-core/report/html/renderer/dom.js
+++ b/lighthouse-core/report/html/renderer/dom.js
@@ -127,8 +127,8 @@ class DOM {
       // Otherwise, append any links found.
       const url = new URL(segment.linkHref);
 
-      const DEVELOPERS_GOOGLE_ORIGIN = 'https://developers.google.com';
-      if (url.origin === DEVELOPERS_GOOGLE_ORIGIN) {
+      const DOCS_ORIGINS = ['https://developers.google.com', 'https://web.dev'];
+      if (DOCS_ORIGINS.includes(url.origin)) {
         url.searchParams.set('utm_source', 'lighthouse');
         url.searchParams.set('utm_medium', this._lighthouseChannel);
       }
diff --git a/lighthouse-core/test/report/html/renderer/dom-test.js b/lighthouse-core/test/report/html/renderer/dom-test.js
index 39a35b9603de..63fc457c39be 100644
--- a/lighthouse-core/test/report/html/renderer/dom-test.js
+++ b/lighthouse-core/test/report/html/renderer/dom-test.js
@@ -127,7 +127,14 @@ describe('DOM', () => {
       assert.equal(result.innerHTML, '<a rel="noopener" target="_blank" href="https://developers.google.com/web/tools/lighthouse/audits/description?utm_source=lighthouse&amp;utm_medium=someChannel">Learn more</a>.');
     });
 
-    it('doesn\'t append utm params to non https://developers.google.com origins', () => {
+    it('appends utm params to the URLs with https://web.dev origin', () => {
+      const text = '[Learn more](https://web.dev/tap-targets/).';
+
+      const result = dom.convertMarkdownLinkSnippets(text);
+      assert.equal(result.innerHTML, '<a rel="noopener" target="_blank" href="https://web.dev/tap-targets/?utm_source=lighthouse&amp;utm_medium=someChannel">Learn more</a>.');
+    });
+
+    it('doesn\'t append utm params to other (non-docs) origins', () => {
       const text = '[Learn more](https://example.com/info).';
 
       const result = dom.convertMarkdownLinkSnippets(text);