diff --git a/README.md b/README.md
index 5a906ce5..86859d5c 100644
--- a/README.md
+++ b/README.md
@@ -1,12 +1,18 @@
-<!-- prettier-ignore-start -->
-<!-- omit in toc -->
-# Primer Spec
-<!-- prettier-ignore-end -->
-
 [![cibuild](https://github.com/eecs485staff/primer-spec/actions/workflows/cibuild.yml/badge.svg?branch=develop)](https://github.com/eecs485staff/primer-spec/actions/workflows/cibuild.yml)
 [![Nightly Preview](https://img.shields.io/badge/develop-preview-blue.svg)](https://preview.sesh.rs/previews/eecs485staff/primer-spec/develop-preview/)
 
-_Primer Spec is a Jekyll theme that makes long informative web pages easier to read. In addition to aesthetic styling, the theme generates a table of contents displayed in a sidebar. You can [preview the theme to see what it looks like](http://eecs485staff.github.io/primer-spec), or even [use it today](#usage)._
+<div align="center">
+	<img src="demo/logo.svg" alt="Primer Spec logo" />
+	<h1>Primer Spec</h1>
+	<p>
+		<b>A website theme for long informative web pages.</b>
+	</p>
+	<br>
+	<br>
+	<br>
+</div>
+
+_Primer Spec is a Jekyll theme that makes long informative web pages (like project specifications!) easier to read. In addition to aesthetic styling, the theme generates a table of contents displayed in a sidebar. You can [preview the theme to see what it looks like](http://eecs485staff.github.io/primer-spec), or even [use it today](#usage)._
 
 [![Primer Spec live preview][2]][1]
 
diff --git a/demo/logo.svg b/demo/logo.svg
new file mode 100644
index 00000000..a6d2ab2c
--- /dev/null
+++ b/demo/logo.svg
@@ -0,0 +1,5 @@
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