diff --git a/models/issue_mail.go b/models/issue_mail.go
index 01a12b16d2a8e..f6c293938eb8e 100644
--- a/models/issue_mail.go
+++ b/models/issue_mail.go
@@ -70,7 +70,7 @@ func mailIssueCommentToParticipants(e Engine, issue *Issue, doer *User, content
 		if err != nil {
 			return fmt.Errorf("GetUserByID [%d]: %v", watchers[i].UserID, err)
 		}
-		if to.IsOrganization() {
+		if to.IsOrganization() || !to.EnabledEmailNotifications() {
 			continue
 		}
 
@@ -78,9 +78,9 @@ func mailIssueCommentToParticipants(e Engine, issue *Issue, doer *User, content
 		names = append(names, to.Name)
 	}
 	for i := range participants {
-		if participants[i].ID == doer.ID {
-			continue
-		} else if com.IsSliceContainsStr(names, participants[i].Name) {
+		if participants[i].ID == doer.ID ||
+			com.IsSliceContainsStr(names, participants[i].Name) ||
+			!participants[i].EnabledEmailNotifications() {
 			continue
 		}
 
diff --git a/models/migrations/migrations.go b/models/migrations/migrations.go
index 9ffcfb4df2005..f324df8325a98 100644
--- a/models/migrations/migrations.go
+++ b/models/migrations/migrations.go
@@ -240,6 +240,8 @@ var migrations = []Migration{
 	NewMigration("add index on owner_id of repository and type, review_id of comment", addIndexOnRepositoryAndComment),
 	// v92 -> v93
 	NewMigration("remove orphaned repository index statuses", removeLingeringIndexStatus),
+	// v93 -> v94
+	NewMigration("add email notification enabled boolean to user", addEmailNotificationEnabledToUser),
 }
 
 // Migrate database to current version
diff --git a/models/migrations/v93.go b/models/migrations/v93.go
new file mode 100644
index 0000000000000..679b4d0da3727
--- /dev/null
+++ b/models/migrations/v93.go
@@ -0,0 +1,16 @@
+// Copyright 2019 The Gitea Authors. All rights reserved.
+// Use of this source code is governed by a MIT-style
+// license that can be found in the LICENSE file.
+
+package migrations
+
+import "github.com/go-xorm/xorm"
+
+func addEmailNotificationEnabledToUser(x *xorm.Engine) error {
+	// Issue see models/user.go
+	type User struct {
+		EmailNotificationsEnabled bool `xorm:"NOT NULL DEFAULT true"`
+	}
+
+	return x.Sync2(new(User))
+}
diff --git a/models/user.go b/models/user.go
index 2e4f971662ad9..3678ac9e9f152 100644
--- a/models/user.go
+++ b/models/user.go
@@ -87,10 +87,11 @@ type User struct {
 	Name      string `xorm:"UNIQUE NOT NULL"`
 	FullName  string
 	// Email is the primary email address (to be used for communication)
-	Email            string `xorm:"NOT NULL"`
-	KeepEmailPrivate bool
-	Passwd           string `xorm:"NOT NULL"`
-	PasswdHashAlgo   string `xorm:"NOT NULL DEFAULT 'pbkdf2'"`
+	Email                     string `xorm:"NOT NULL"`
+	KeepEmailPrivate          bool
+	EmailNotificationsEnabled bool   `xorm:"NOT NULL DEFAULT true"`
+	Passwd                    string `xorm:"NOT NULL"`
+	PasswdHashAlgo            string `xorm:"NOT NULL DEFAULT 'pbkdf2'"`
 
 	// MustChangePassword is an attribute that determines if a user
 	// is to change his/her password after registration.
@@ -719,6 +720,18 @@ func (u *User) IsMailable() bool {
 	return u.IsActive
 }
 
+// EnabledEmailNotifications checks if the user has
+// enabled receiving notifications by email
+func (u *User) EnabledEmailNotifications() bool {
+	return u.EmailNotificationsEnabled
+}
+
+// SetEmailNotifications sets whether the user
+// would like to receive notifications by email
+func (u *User) SetEmailNotifications(set bool) {
+	u.EmailNotificationsEnabled = set
+}
+
 func isUserExist(e Engine, uid int64, name string) (bool, error) {
 	if len(name) == 0 {
 		return false, nil
@@ -1265,7 +1278,7 @@ func getUserEmailsByNames(e Engine, names []string) []string {
 		if err != nil {
 			continue
 		}
-		if u.IsMailable() {
+		if u.IsMailable() && u.EnabledEmailNotifications() {
 			mails = append(mails, u.Email)
 		}
 	}
diff --git a/routers/user/setting/account.go b/routers/user/setting/account.go
index 3fd6a8db5ee0a..4795e0dc2020e 100644
--- a/routers/user/setting/account.go
+++ b/routers/user/setting/account.go
@@ -81,6 +81,12 @@ func EmailPost(ctx *context.Context, form auth.AddEmailForm) {
 		ctx.Redirect(setting.AppSubURL + "/user/settings/account")
 		return
 	}
+	// Set Email Notification Preference
+	if ctx.Query("_method") == "NOTIFICATION" {
+		ctx.User.SetEmailNotifications(ctx.QueryBool("enable"))
+		ctx.Redirect(setting.AppSubURL + "/user/settings/account")
+		return
+	}
 
 	if ctx.HasError() {
 		loadAccountData(ctx)