diff --git a/show/platform.py b/show/platform.py
index 7a4f99d7ac76..b6f21df97928 100644
--- a/show/platform.py
+++ b/show/platform.py
@@ -133,7 +133,7 @@ def temperature():
 @click.argument('args', nargs=-1, type=click.UNPROCESSED)
 def firmware(args):
     """Show firmware information"""
-    cmd = "fwutil show {}".format(" ".join(args))
+    cmd = "sudo fwutil show {}".format(" ".join(args))
 
     try:
         subprocess.check_call(cmd, shell=True)