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如今,企业最重要的是创新。摩托罗拉的手机业务被诺基亚取代,诺基亚又被智能手机苹果和华为等淘汰。所以, 并没有大而不死的企业。大企业逐步被财务数据所领导。它们丧失了创新的能力,只盯着数据,由数据驱动他们做什么。 数据给他们带来了丰厚的利润,也帮助他们在现有的商业模式下几乎不会被取代。但是,当新的技术诞生,要么降低成本, 要么带来更好的体验,或两者兼而有之,拥有新技术的公司将迅速夺走大公司的客户。所以并非大而不死,公司需时刻保持的 创新的源泉。
亚马逊在现有的S型增长曲线优势下,不断开拓新的相关增长曲线。从卖书=>卖百货=>物流=>云计算。贝索斯说,考虑1年后极其困难,考虑10年后极其简单。
六顶思考帽,追求 "能成为什么",而不是"本身是什么"。它寻求一条向前发展的路,且避免争论。又称为平行思考。 陈述问题->解决问题建议->优点->缺点->直觉判断->总结。重点是每一点人人都得说,才能真正达成一致。
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来自于樊登读书会系列视频的观感
如何创新
问题
举例
如何创新
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