diff --git a/examples/etw_threads/BUILD b/examples/etw_threads/BUILD
new file mode 100644
index 0000000000..edb60080eb
--- /dev/null
+++ b/examples/etw_threads/BUILD
@@ -0,0 +1,18 @@
+# Copyright The OpenTelemetry Authors
+# SPDX-License-Identifier: Apache-2.0
+
+cc_binary(
+    name = "example_etw_threads",
+    srcs = [
+        "main.cc",
+    ],
+    tags = [
+        "etw",
+        "examples",
+    ],
+    target_compatible_with = ["@platforms//os:windows"],
+    deps = [
+        "//api",
+        "//exporters/etw:etw_exporter",
+    ],
+)