diff --git a/go.mod b/go.mod
index 822254d..36f17e4 100644
--- a/go.mod
+++ b/go.mod
@@ -5,6 +5,7 @@ go 1.16
 require (
 	github.com/AlecAivazis/survey/v2 v2.2.12
 	github.com/Netflix/go-expect v0.0.0-20180615182759-c93bf25de8e8
+	github.com/TwinProduction/go-color v1.0.0 // indirect
 	github.com/arsham/figurine v1.0.1
 	github.com/arsham/rainbow v1.1.1
 	github.com/go-test/deep v1.0.7
diff --git a/go.sum b/go.sum
index 4dffd1f..b31b171 100644
--- a/go.sum
+++ b/go.sum
@@ -18,6 +18,8 @@ github.com/BurntSushi/xgb v0.0.0-20160522181843-27f122750802/go.mod h1:IVnqGOEym
 github.com/Netflix/go-expect v0.0.0-20180615182759-c93bf25de8e8 h1:xzYJEypr/85nBpB11F9br+3HUrpgb+fcm5iADzXXYEw=
 github.com/Netflix/go-expect v0.0.0-20180615182759-c93bf25de8e8/go.mod h1:oX5x61PbNXchhh0oikYAH+4Pcfw5LKv21+Jnpr6r6Pc=
 github.com/OneOfOne/xxhash v1.2.2/go.mod h1:HSdplMjZKSmBqAxg5vPj2TmRDmfkzw+cTzAElWljhcU=
+github.com/TwinProduction/go-color v1.0.0 h1:8n59tqmLmt8jyRsY44RPy2ixPDDw0FcVoAhlYeyz3Jw=
+github.com/TwinProduction/go-color v1.0.0/go.mod h1:5hWpSyT+mmKPjCwPNEruBW5Dkbs/2PwOuU468ntEXNQ=
 github.com/alecthomas/template v0.0.0-20160405071501-a0175ee3bccc/go.mod h1:LOuyumcjzFXgccqObfd/Ljyb9UuFJ6TxHnclSeseNhc=
 github.com/alecthomas/units v0.0.0-20151022065526-2efee857e7cf/go.mod h1:ybxpYRFXyAe+OPACYpWeL0wqObRcbAqCMya13uyzqw0=
 github.com/armon/circbuf v0.0.0-20150827004946-bbbad097214e/go.mod h1:3U/XgcO3hCbHZ8TKRvWD2dDTCfh9M9ya+I9JpbB7O8o=
diff --git a/src/cmd/prompts.go b/src/cmd/prompts.go
index 7368710..54cdaef 100644
--- a/src/cmd/prompts.go
+++ b/src/cmd/prompts.go
@@ -23,7 +23,7 @@ func GetOrPromptContextNames(contexts yey.Contexts, names []string, lastNames []
 			continue
 		}
 		prompt := &survey.Select{
-			Message: fmt.Sprintf("Select %s:", contexts.Layers[i].Name),
+			Message: fmt.Sprintf("Select %s", contexts.Layers[i].Name),
 			Options: availableNames[i],
 		}
 		if i < len(lastNames) {
@@ -38,3 +38,18 @@ func GetOrPromptContextNames(contexts yey.Contexts, names []string, lastNames []
 
 	return names, nil
 }
+
+// Prompts user to multi-select among given images
+func PromptImageNames(allImages []string) ([]string, error) {
+
+	prompt := &survey.MultiSelect{
+		Message: "Select images to pull",
+		Options: allImages,
+	}
+	selectedImages := []string{}
+	if err := survey.AskOne(prompt, &selectedImages); err != nil {
+		return nil, err
+	}
+
+	return selectedImages, nil
+}
diff --git a/src/cmd/pull/pull.go b/src/cmd/pull/pull.go
new file mode 100644
index 0000000..480248c
--- /dev/null
+++ b/src/cmd/pull/pull.go
@@ -0,0 +1,62 @@
+package pull
+
+import (
+	"context"
+	"fmt"
+	"os"
+
+	"github.com/spf13/cobra"
+
+	"github.com/TwinProduction/go-color"
+	"github.com/silphid/yey/src/cmd"
+	yey "github.com/silphid/yey/src/internal"
+	"github.com/silphid/yey/src/internal/docker"
+)
+
+type pullOptions struct {
+	all bool
+}
+
+// New creates a cobra command
+func New() *cobra.Command {
+	var options pullOptions
+
+	cmd := &cobra.Command{
+		Use:   "pull",
+		Short: "Pull image(s) from registry",
+		Args:  cobra.ArbitraryArgs,
+		RunE: func(cmd *cobra.Command, args []string) error {
+			return run(cmd.Context(), args, options)
+		},
+	}
+
+	cmd.Flags().BoolVarP(&options.all, "all", "a", false, "pull all images")
+
+	return cmd
+}
+
+func run(ctx context.Context, names []string, options pullOptions) error {
+	contexts, err := yey.LoadContexts()
+	if err != nil {
+		return err
+	}
+
+	// Determine which images to pull
+	images := contexts.GetAllImages()
+	if !options.all {
+		images, err = cmd.PromptImageNames(images)
+		if err != nil {
+			return fmt.Errorf("failed to prompt images to pull: %w", err)
+		}
+	}
+
+	// Pull selected images
+	for _, image := range images {
+		fmt.Fprintf(os.Stderr, color.Ize(color.Green, "Pulling %s\n"), image)
+		if err := docker.Pull(ctx, image); err != nil {
+			return err
+		}
+	}
+
+	return nil
+}
diff --git a/src/internal/contexts.go b/src/internal/contexts.go
index 4a4cc5a..02c7da2 100644
--- a/src/internal/contexts.go
+++ b/src/internal/contexts.go
@@ -44,6 +44,31 @@ func (c Contexts) GetNamesInAllLayers() [][]string {
 	return names
 }
 
+// GetAllImages returns the list of image names referenced in all contexts
+func (c Contexts) GetAllImages() []string {
+	namesMap := make(map[string]struct{})
+
+	if c.Context.Image != "" {
+		namesMap[c.Context.Image] = struct{}{}
+	}
+
+	for _, layer := range c.Layers {
+		for _, ctx := range layer.Contexts {
+			if ctx.Image != "" {
+				namesMap[ctx.Image] = struct{}{}
+			}
+		}
+	}
+
+	// Sort
+	sortedNames := make([]string, 0, len(namesMap))
+	for name := range namesMap {
+		sortedNames = append(sortedNames, name)
+	}
+	sort.Strings(sortedNames)
+	return sortedNames
+}
+
 // GetContext returns context with given name (or base context, if name is "base") and
 // variant (or no variant, if variant name is "")
 func (c Contexts) GetContext(names []string) (Context, error) {
diff --git a/src/internal/docker/cli.go b/src/internal/docker/cli.go
index f2ece78..c3dd23e 100644
--- a/src/internal/docker/cli.go
+++ b/src/internal/docker/cli.go
@@ -70,6 +70,10 @@ func RemoveMany(ctx context.Context, containers []string, options RemoveOptions)
 	return run(ctx, args...)
 }
 
+func Pull(ctx context.Context, image string) error {
+	return run(ctx, "pull", image)
+}
+
 func Build(ctx context.Context, dockerPath string, imageTag string, buildArgs map[string]string, context string) error {
 	exists, err := imageExists(ctx, imageTag)
 	if err != nil {
diff --git a/src/internal/verbose.go b/src/internal/verbose.go
index 689c177..a7f583b 100644
--- a/src/internal/verbose.go
+++ b/src/internal/verbose.go
@@ -3,6 +3,8 @@ package yey
 import (
 	"fmt"
 	"os"
+
+	"github.com/TwinProduction/go-color"
 )
 
 var (
@@ -11,6 +13,6 @@ var (
 
 func Log(format string, a ...interface{}) {
 	if IsVerbose {
-		fmt.Fprintf(os.Stderr, format+"\n", a...)
+		fmt.Fprintf(os.Stderr, color.Ize(color.Yellow, format+"\n"), a...)
 	}
 }
diff --git a/src/main.go b/src/main.go
index c6a02f0..5a919f0 100644
--- a/src/main.go
+++ b/src/main.go
@@ -8,6 +8,7 @@ import (
 	"github.com/silphid/yey/src/cmd"
 
 	"github.com/silphid/yey/src/cmd/get"
+	"github.com/silphid/yey/src/cmd/pull"
 	"github.com/silphid/yey/src/cmd/remove"
 
 	getcontainers "github.com/silphid/yey/src/cmd/get/containers"
@@ -35,6 +36,7 @@ func main() {
 	rootCmd.AddCommand(versioning.New(version))
 	rootCmd.AddCommand(tidy.New())
 	rootCmd.AddCommand(remove.New())
+	rootCmd.AddCommand(pull.New())
 
 	getCmd := get.New()
 	getCmd.AddCommand(getcontext.New())