diff --git a/apis/app/v1/vdicluster_app_util.go b/apis/app/v1/vdicluster_app_util.go
index f0c0732..210240c 100644
--- a/apis/app/v1/vdicluster_app_util.go
+++ b/apis/app/v1/vdicluster_app_util.go
@@ -31,6 +31,9 @@ import (
 
 // GetAppName returns the name of the kVDI app deployment for this VDICluster.
 func (c *VDICluster) GetAppName() string {
+	if c.Spec.App != nil && c.Spec.App.ServiceName != "" {
+		return c.Spec.App.ServiceName
+	}
 	return fmt.Sprintf("%s-app", c.GetName())
 }
 
diff --git a/apis/app/v1/vdicluster_types.go b/apis/app/v1/vdicluster_types.go
index 07e4e98..b0f229f 100644
--- a/apis/app/v1/vdicluster_types.go
+++ b/apis/app/v1/vdicluster_types.go
@@ -112,6 +112,9 @@ type AppConfig struct {
 	AuditLog bool `json:"auditLog,omitempty"`
 	// The number of app replicas to run
 	Replicas int32 `json:"replicas,omitempty"`
+	// ServiceName is the name of the service to create for the app instance.
+	// Defaults to `{vdi-name}-app`.
+	ServiceName string `json:"serviceName,omitempty"`
 	// The type of service to create in front of the app instance.
 	// Defaults to `LoadBalancer`.
 	ServiceType corev1.ServiceType `json:"serviceType,omitempty"`
diff --git a/config/crd/bases/app.kvdi.io_vdiclusters.yaml b/config/crd/bases/app.kvdi.io_vdiclusters.yaml
index d9a092c..52484e9 100644
--- a/config/crd/bases/app.kvdi.io_vdiclusters.yaml
+++ b/config/crd/bases/app.kvdi.io_vdiclusters.yaml
@@ -84,6 +84,10 @@ spec:
                       type: string
                     description: Extra annotations to apply to the app service.
                     type: object
+                  serviceName:
+                    description: ServiceName is the name of the service to create
+                      for the app instance. Defaults to `{vdi-name}-app`.
+                    type: string
                   serviceType:
                     description: The type of service to create in front of the app
                       instance. Defaults to `LoadBalancer`.
diff --git a/deploy/bundle.yaml b/deploy/bundle.yaml
index 4178e63..b51ca35 100644
--- a/deploy/bundle.yaml
+++ b/deploy/bundle.yaml
@@ -1523,6 +1523,9 @@ spec:
                       type: string
                     description: Extra annotations to apply to the app service.
                     type: object
+                  serviceName:
+                    description: ServiceName is the name of the service to create for the app instance. Defaults to `{vdi-name}-app`.
+                    type: string
                   serviceType:
                     description: The type of service to create in front of the app instance. Defaults to `LoadBalancer`.
                     type: string