diff --git a/.travis.yml b/.travis.yml
index 9b96899dbd..e98355e613 100644
--- a/.travis.yml
+++ b/.travis.yml
@@ -56,13 +56,7 @@ matrix:
         - NAME='Website - master'
       node_js: 8
       script:
-      - git config --global user.email "$GIT_USER@users.noreply.github.com"
-      - git config --global user.name "Wix"
-      - echo "machine github.com login $GIT_USER password $GIT_TOKEN" > ~/.netrc
-      - cd website && npm install && GIT_USER=$GIT_USER CURRENT_BRANCH=master npm run publish-gh-pages
-      branches:
-        only:
-          - master
+      - scripts/publish-website.sh
 
 branches:
   only:
diff --git a/scripts/publish-website.sh b/scripts/publish-website.sh
new file mode 100755
index 0000000000..8cc983ffea
--- /dev/null
+++ b/scripts/publish-website.sh
@@ -0,0 +1,16 @@
+#!/bin/bash
+
+set -e
+
+BRANCH=$(git rev-parse --abbrev-ref HEAD)
+if [[ "$BRANCH" != "master" ]]; then 
+  echo 'Not deploying the website'; 
+  exit 0; 
+else
+  git config --global user.email "$GIT_USER@users.noreply.github.com";
+  git config --global user.name "Wix";
+  echo "machine github.com login $GIT_USER password $GIT_TOKEN" > ~/.netrc;
+  cd website;
+  npm install;
+  GIT_USER=$GIT_USER CURRENT_BRANCH=master npm run publish-gh-pages;
+fi