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cra-contactus

Contact optimization project with CRA

A collaboration between TBS Digital Transformation Office and Employment and Social Development Canada

Outcome we are working towards: Fewer people call/mail, and those that do, get the right number/address

This repo holds a prototype of a new task-based design for Contact the Canada Revenue Agency to improve citizen success. The targets for this project are to improve user success by at least 20 percentage points at finding the telephone numbers and the right addresses.

A baseline round of task-scenario testing on the live version of Canada.ca in January 2019 produced a task performance measurement for each of the scenarios. The behaviour of the small-business owners in the study also highlighted critical usability problems. Working together as a collaborative team across the departments, we will design and implement solutions in these prototype pages. A second round of validation testing with a different set of Canadian participants is planned for mid-March. Participants in that study will use this prototype rather than the live site, to test that the success rates are improved.

To try out the prototyped pages, start from this updated Canada Revenue Agency institutional profile page, and follow the paths via Taxes and Contact.

https://gc-proto.github.io/cra-contactus/scenarioA/revenue-agency.html

Contact @lisafast to join us or post an issue with a question

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Contact us optimization project with CRA

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