Merge pull request #558 from cosmos/fabo/customer-overview

Create customers.md

docs/customers.md

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+We identified several core customers for Voyager:
+
+1) Investors
+- They know what a wallet is
+- They know how to send/receive coins
+- They are maybe not familiar with staking
+- They are maybe not familiar with governance and voting on the blockchain
+- They are probably security conscious
+- They want to use Voyager as a tool to create a profit
+- They want to see if they created a profit
+- They want to see if the experienced a loss
+- They probably use Windows
+
+2) Crypto Beginners
+- They want a wallet to see the amount of tokens they own
+- They want to send/receive tokens
+- They don’t want to participate
+- They are not interested in the blockchain meta data
+
+3) Crypto Enthusiasts
+- They want to understand how Cosmos works
+- They will probably not use Voyager everyday
+
+4) Wallet Builders
+- They want to build their own wallet
+- They want to see how Voyager is build for inspiration
+
+We will focus on 1) and 2) as we assume these are the biggest groups of users at release.