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User Identity update
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benjokoren-ow committed Jul 7, 2024
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2 changes: 1 addition & 1 deletion pages/api/extensions/current.mdx
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Expand Up @@ -216,4 +216,4 @@ SHA256 | string | An `SHA256` hash of the email address |
MD5 | string | An `MD5` hash of the email address |


[hashed-email]: /start/monetize-your-app/experimental/user-identity.mdx
[hashed-email]: /start/monetize-your-app/user-identity.mdx
2 changes: 1 addition & 1 deletion pages/start/monetize-your-app/advertising/_category_.yaml
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position: 50
position: 0
collapsed: false
2 changes: 1 addition & 1 deletion pages/start/monetize-your-app/experimental/_category_.yaml
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position: 1000
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---
id: user-identity
image: "/img/embed/getting-started.jpg"
title: '[Experimental] User Identity'
title: 'User Identity'
sidebar_position: 3
sidebar_custom_props:
tags:
overwolf_platform: true
Expand All @@ -20,6 +21,8 @@ without ever being exposed to the users' actual identities.

The process of working with **Hashed Emails** requires several steps:
1. Obtaining a user's Email Address consentually

> One method to collect the user's email is through a sign-in process using the Overwolf [Overwolf OIDC authentication protocol](/api/general/ow-oidc).
2. [Normalizing](https://unifiedid.com/docs/getting-started/gs-normalization-encoding#email-address-normalization) the user's Email Address
3. Hashing the user's Normalized Email Address
4. Exposing the hashed Email Address to select User Identity Providers, for use in Ads targeting.
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