Showcase for using H2O and R for scoring for marketing campaign in retail
Predicting the Likelihood to Purchase a Financial Product Following a Direct Marketing Campaign
Mined data from Twitter and classify the users based on their locations and preferences to target them through marketing campaigns.
End-to-end marketing and business analysis projects utilizing machine learning and statistical analysis techniques using the R programming language.
Creating marketing campaigns using rich text editor 📫
Attributing client side user events to Pinpoint Journeys
Analyzing Portugal bank marketing campaigns results
Streamlit Campaign Dashboard is an intuitive and customizable tool to analyze and monitor campaign performance.
Marketing analytics analysis and exercises done in Python
check out these examples of my recent work, which highlight my expertise with publicly available and client-approved data. Ready to see how I can bring this experience to your team? Let's collaborate and make great things happen together!
Optimized Air France's online advertising campaigns using advanced regression modeling and data analysis, uncovering actionable insights to maximize ROI and enhance ad performance.
DeFi CMO
AB testing fror made up fashion E-Commerce company ChicBeads [Python, Tableau]
This project aims to identify and present the target personas for a new Marketing campaign.
Classification model to predict if the client will subscribe to a term deposit based on the given bank dataset
CRISP DM implementation for bank marketing data.
Mirror of Apache OFBiz Framework
Predicting if clients will subscribe to bank deposits from a marking campaign administered by a Portuguese Bank.
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